The Power of Cultural Heritage in Tourism Culture is the heartbeat of a destination. From historic landmarks to intangible traditions, cultural heritage shapes identity, fosters community pride, and attracts millions of travelers worldwide. However, without sustainable management, many cultural treasures face risks such as commercialization, loss of authenticity, and lack of community involvement. At the
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The Power of Cultural Heritage in Tourism Cultural heritage is more than just monuments and traditions—it is the soul of a destination, shaping its identity, community spirit, and economic potential. However, in today’s fast-paced tourism industry, many heritage sites face over-tourism, environmental degradation, and loss of authenticity. At the Eco-Cultural & Sustainable Tourism Hub, we
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